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Guidelines for Broadcasters on Promoting User-Generated Content

Description: 
For the first time guidelines have been published on how broadcasters around the world can encourage audiences to produce better quality user-generated content (UGC) and to improve media and information literacy (MIL). The new guidelines, which make for very interesting reading, will also enable the public to become more media and information literate. They were prepared by Martin Scott, a lecturer in Media and International Development in the School of International Development at the University of East Anglia, UK and are available from the UNESCO web site. The purpose of these guidelines is to outline ways in which broadcasters can promote MIL to their audiences and at the same time encourage the production of high quality UGC.
Author: 
Martin Scott, a lecturer in Media and International Development in the School of International Development at the University of East Anglia, UK
Year: 
2009